Steve Marcinuk is co-founder of KeyCrew and features editor at the KeyCrew Journal, where he interviews industry leaders and writes in-depth analysis on real estate, construction technology, and property innovation trends. His work provides unique insights into how technology is leading evolution in these industries.
Since 2015, Steve has scaled and exited two digital content and communications startups while establishing himself as a thought leader in AI-driven content strategy. His industry analysis has been featured in VentureBeat, PR Daily, MarTech Series, The AI Journal, Fair Observer, and What's New in Publishing, where he contributes insights on the practical and ethical implications of AI in modern communications.
Through the KeyCrew Marketing Studio, Steve partners with forward-thinking real estate and technology companies to transform complex industry expertise into compelling narratives that capture media attention. This approach has consistently delivered results, with real estate clients featured in Property Shark, Commercial Edge, Barron's, and Forbes for coverage spanning lending trends, market analysis, and property technology. His strategic guidance has secured client coverage in over 450 leading outlets, including The Wall Street Journal, Bloomberg, and Reuters, helping organizations build authentic thought leadership positions that move their business forward.
Steve holds a magna cum laude degree in Marketing and Entrepreneurship from the Wharton School of Business and splits his time between South Florida and Medellín, Colombia, where he lives with his wife Juliana and their two young boys.
After a prolonged slowdown, the self-storage sector is beginning to regain momentum. Demand is ticking back up alongside a modest recovery in housing activity, while new construction has sharply declined, easing competitive pressure. But this is not a return to the easy growth of the pandemic years. Performance varies widely by market, unit type, and ...
After several years of volatility, housing markets like Pocatello are settling into a more balanced — and more complex — phase. The urgency and competition that defined the pandemic era have eased, giving way to slower transactions, more negotiation, and a return to fundamentals. But this shift has not made the market easier to navigate. ...
In recent years, the steady flow of affluent buyers from New York to South Florida has created a more integrated luxury real estate corridor between the two regions. What were once distinct markets are now increasingly linked by migration, tax strategy, and lifestyle preference, reshaping how demand forms and how value is defined across both ...
The movement to bring manufacturing back to the United States is reshaping commercial real estate, especially in the small industrial sector. While headlines spotlight massive factories and billion-dollar projects, a significant opportunity is emerging for developers and investors focused on smaller properties. Daniel Levison, CEO of CRE Holdings USA, has spent over 40 years in ...
The Greater Boston real estate market is returning to familiar patterns following years of pandemic-related volatility. Local agents report that Boston’s core strengths, including a diverse economy and limited land supply, continue to support property values and steady activity amid fluctuating interest rates. Chuck Silverston, team leader at The Chuck Silverston Team, Gibson Sotheby’s International ...
The North Orange County housing market isn’t crashing, but it isn’t the same market it was two years ago, either. Prices have softened, buyers have grown selective, and changes to California tax law have quietly reshaped what it means to inherit a family home. For most people, these shifts only become visible at the worst ...
When someone inherits a house unexpectedly, the first question is often: What now? The property might be in another state, need repairs the new owner can’t handle, or present a sales process they’ve never navigated before. Rick Warner, founder of The WE Group at Compass, has spent 21 years specializing in probate and trust real ...
South Carolina’s real estate market has never been more active — or more difficult to break into. Prices are rising, demand is strong, and yet for many buyers, the path to ownership keeps getting narrower. Understanding why requires looking at who is actually winning deals, how families are rethinking what a home needs to do, ...
Brian Durham, managing broker and team owner at WeGo Real Estate., has spent his career on the other side of that gap — first processing over 177 transactions in 15 months for a hedge fund during the post-recession investment surge, then building and managing independent brokerages across four states. What that background gave him isn’t ...
Rising home prices along the South Jersey Shore are pushing buyers into new areas, creating fresh opportunities for both homeowners and investors. Eric Millstein, a real estate associate with Soleil Sotheby’s International Realty, has seen firsthand how these shifts in pricing and buyer behavior are opening new markets across Atlantic County’s coastal communities. “Opportunities for ...
The real estate industry has long struggled with a high failure rate, with nearly 90% of agents leaving the business. For Ricky Carruth, now Chief Housing Analyst at RLTYco and Chief Ambassador of the American Real Estate Association, statistic reflects a deeper issue in how agents are trained to succeed. After losing everything during the ...
The Chicago residential market shows stability in early 2026. Affordability concerns and slower sales affect housing markets nationwide. However, local agents report steady buyer interest, especially among cash buyers. Low inventory continues to shape buyer and seller behavior. Local Market Knowledge Kevin Burke, realtor and team lead at The Kevin Burke Team at RE/MAX 10, ...
California’s housing market highlights the challenges first-time homebuyers face. In the 1990s, Josh Lewis, owner of BuyWise Mortgage and host of The Educated Home Buyer podcast, closed his first purchase loan for a $40,000 condominium in Anaheim. Today, similar properties sell for $700,000 to $900,000. This price increase has forced mortgage professionals like Lewis to ...
The real estate and mortgage industries have long been fragmented, forcing consumers to juggle multiple platforms, repeatedly enter the same information, and endure slow, transactional processes. Despite acquisitions and partnerships by major firms, the core challenge persists: legacy systems are built for isolated transactions rather than ongoing customer relationships. Industry veterans note that, unlike sectors ...
Toronto’s luxury real estate market is at a turning point, shaped by government policies, global economic volatility, and changing attitudes among wealthy buyers. After nearly two decades of rapid appreciation, the market is now experiencing what some industry observers call a necessary correction. Andy Taylor, founding member of Sotheby’s International Realty Canada, has spent 23 ...
