Steve Marcinuk is co-founder of KeyCrew and features editor at the KeyCrew Journal, where he interviews industry leaders and writes in-depth analysis on real estate, construction technology, and property innovation trends. His work provides unique insights into how technology is leading evolution in these industries.
Since 2015, Steve has scaled and exited two digital content and communications startups while establishing himself as a thought leader in AI-driven content strategy. His industry analysis has been featured in VentureBeat, PR Daily, MarTech Series, The AI Journal, Fair Observer, and What's New in Publishing, where he contributes insights on the practical and ethical implications of AI in modern communications.
Through the KeyCrew Marketing Studio, Steve partners with forward-thinking real estate and technology companies to transform complex industry expertise into compelling narratives that capture media attention. This approach has consistently delivered results, with real estate clients featured in Property Shark, Commercial Edge, Barron's, and Forbes for coverage spanning lending trends, market analysis, and property technology. His strategic guidance has secured client coverage in over 450 leading outlets, including The Wall Street Journal, Bloomberg, and Reuters, helping organizations build authentic thought leadership positions that move their business forward.
Steve holds a magna cum laude degree in Marketing and Entrepreneurship from the Wharton School of Business and splits his time between South Florida and Medellín, Colombia, where he lives with his wife Juliana and their two young boys.
South Florida’s residential real estate market is undergoing significant changes driven by new regulations and rising insurance costs—factors that are having a far greater impact than the influx of out-of-state buyers often highlighted in headlines. These shifts are creating new challenges and opportunities across Palm Beach, Broward, and Miami-Dade counties, fundamentally altering the landscape for ...
The convergence of property fraud and elder abuse has created a new area of concern for home title protection services, as scammers increasingly focus on seniors who have significant home equity. These criminals are using more sophisticated digital tactics to exploit older homeowners, prompting companies like EquityProtect to broaden their fraud-prevention efforts. EquityProtect, a property ...
While Trump’s tariffs dominate headlines, ACME Real Estate’s Courtney Poulos says interest rates and pandemic-era pricing dynamics are the real story. The real estate industry loves a narrative. Right now, everyone’s selling “2026: The Great Housing Reset.” But Courtney Poulos, founder and CEO of ACME Real Estate in Los Angeles, isn’t buying the hype. “Everyone’s ...
London’s Holborn district has a new player in flexible workspace, and it’s built on hard-won lessons from the WeWork era. Alex Passler, who previously led WeWork’s Asia Pacific and The America’s Real Estate teams, has opened Vallist‘s flagship location at Finlaison House – a 30,000-square-foot space that challenges how the industry thinks about flex office ...
As we start 2026, I’m seeing South Florida real estate continue its transition from pandemic-era extremes toward more balanced market conditions. Inventory is up about 30% across Palm Beach County, and that’s changing the dynamics for both buyers and sellers. The most important thing to understand is that South Florida is not one market. What ...
With a background in traditional insurance at AIG, Matan Slagter, CEO and Co-Founder at Armadillo, recognized a hard truth the industry had long ignored: home warranty companies were primarily responsible for their own poor reputations. The industry’s poor track record isn’t speculation – it’s evident in online reviews where countless homeowners share negative experiences. The math is stark. ...
While much of the real estate industry faces higher interest rates and cautious buyers, Central Florida’s Ocala market continues to grow by serving a cash-heavy, lifestyle-driven demographic. Bobby Mathews, leader of the BluSkye Group at RE/MAX Foxfire, has spent nearly twenty years specializing in active adult communities, building his team around the distinct needs of this market ...
The Tampa Bay real estate market is poised for rapid growth, driven by anticipated policy changes and ongoing demographic shifts that could reshape investment opportunities as early as 2026. Jeff Beggins, Chief Evolution Officer at CENTURY 21 Beggins Enterprises, draws on decades of family experience in Florida real estate and his firm’s statewide reach to ...
The Sarasota real estate market is undergoing a clear shift, with builders offering aggressive incentive packages to attract buyers amid a slower summer season. These incentives give buyers more leverage and options while making it harder for individual homeowners to sell when competing with new construction. Nazar Bas, a realtor with Coldwell Banker Realty who ...
The Treasure Valley real estate market is entering a period of slower growth and greater caution, as rising interest rates and affordability concerns are reshaping both residential and commercial transactions. After years of rapid expansion fueled by interstate migration during the pandemic, the region is now seeing longer listing times, tighter lending standards, and a ...
The path from television news anchor to top-performing realtor is uncommon, but for Ray Collins of Coldwell Banker Realty in Sarasota, the transition has yielded precise results. After three decades in broadcasting, Collins entered real estate in 2021, quickly achieving $22 million in first-year sales and placing in the top 2% of agents in his ...
The broadcast media brokerage market has changed dramatically since the 2008 financial crisis. Transaction volumes have fallen nearly 80% from 2019 levels, and large-scale deals are far less common. Still, for those operating in this specialized segment of commercial real estate, opportunities remain for buyers who understand the distinctive dynamics of radio station ownership and ...
Canada’s residential land market has suffered a dramatic collapse over the past two and a half years, with undeveloped land prices down 40 to 50 percent from their peaks, according to Aaron Ulinder, Partner and Executive Vice President at Lennard Commercial Realty in Vancouver. “Land has been hit the hardest, so undeveloped land, and we’ve ...
Permanent interest rate reductions funded by sellers are becoming the primary form of negotiation in Tampa Bay’s residential real estate market. This shift marks an apparent change in leverage between buyers and sellers as the region moves away from the pandemic-era seller’s market. Chuck Vosburgh, a realtor with NextHome Gulf to Bay, reports that seller-funded ...
Senior housing is entering a period of acute supply pressure as a five-year construction pause meets a surge in demand from aging baby boomers. Andie Edmonds, Senior Vice President at Colliers, says the sector now faces a significant gap between available inventory and the expectations of today’s seniors. “Construction all but stopped in 2020, right? ...
